30 January 2023 The Irish Film & Television Network
     
Netflix and Amazon Prime are leading topics at the Galway Film Fleadh Film Forum
08 Jul 2016 : Katie McNeice
Industry leaders including Irish Film Board Deputy CEO Teresa McGrane and Wildcard Distribution’s Patrick O’Neill are involved in the thriving conversation underway at the Fleadh.

The role of digital advancements in shaping the landscape of content consumption and distribution in the Irish film industry became the focus at this year's Film Forum.

This current phase in the evolution of the systems in Ireland is described in the podcast below, from this Morning Ireland as “turbulent.” Technological changes ascribed to the change in audience behaviour, such as the tendency to view online or utilise video on demand subscription services rather than attending the cinema.

Widespread piracy is also noted by IFB Deputy CEO Teresa McGrane as adversely affecting the health of the Irish film industry, as is downloading and streaming. In terms of future models, a hybrid approach consisting of both a digital lifespan and theatrical release (which is relied upon for upfront marketing) is regarded as most successful.

A good example of this comes with co-production ‘Love and Friendship’, which benefits from an online backing with Amazon Prime. On both Amazon Prime and Netflix, Patrick O’Neill (Wildcard Distribution) expects both platforms to launch in Ireland sooner rather than later.

Video on demand has now evolved full-circle to become a key element of distribution in 2016, having started off as piracy. The full podcast is available below:





FEATURES & INTERVIEWS
Producer Jason Forde on bringing Bagatelle to Irish screens in new TG4 documentary
“These people aren't saying what I think, they're saying what they think, so it's their truth and their reality that you represent;” Director Luke McManus on the Journey of North Circular
Free Industry Newsletter
Subscribe to IFTN's industry newsletter - it's free and e-mailed directly to your inbox every week.
Click here to sign up.






 
 the Website  Directory List  Festivals  Who's Who  Locations  Filmography  News  Crew  Actors
 

Contact Us | Advertise | Copyright | Terms & Conditions | Security & Privacy | RSS Feed | Twitter

 

 

 
onwin yeni giris canli bahis rulet siteleri