Oscar-winning Hollywood producer Harvey Weinstein has teamed up with Irish-based dancer Michael Flatley for a new televised awards show that will be one of The Weinstein Company’s biggest projects of 2013.
Co-chairman Harvey Weinstein announced details of the World Dance Awards project at MIPCOM yesterday in Cannes alongside dancer and choreographer Michael Flatley, who came up with the idea.
Weinstein, who was pitching the project to potential broadcasters, said: "If this show has a cousin, it's the Grammys.”
Watch Harvey Weinstein and Michael Flatley discuss their new show below.
He added: “It's going to be a game changer for all the networks that buy the show. This is going to be a ratings blockbuster that the people who buy it early will have year after year after year.”
Earlier, in his keynote speech, Weinstein said that he is keen to make more TV projects. He said: “TV has become so exciting. You can do exciting things in television, and there's an audience for it and an appetite. The movie business to some extent is shrinking, and we have to look for new horizons.”