3 December 2022 The Irish Film & Television Network
MTV Shops for 'Paisean Faisean'
20 Apr 2010 :
Blathnáid Nic Dhonnacha & Sile Seoige
The format of Magma Film's reality TV series ‘Paisean Faisean’ has been bought US production outfit by Zoo Productions who have been commissioned by MTV to produce a version of the show entitled 'Style Date'.

Speaking to IFTN today, ’Paisean Faisean’ creator Clodagh Freeman explained how the deal came about: “Digital Rights Group own the rights to the show but we receive a percentage of the rights sold because I bought it as a paper format and essentially created the show from this piece of paper that said ‘Boys buy clothes for girls’.”

MTV has commissioned ‘Style Date’ from Zoo Productions based on ‘Paisean Faisean’s format whereby three men buy clothes for a girl. The winning would-be stylist is determined by the girl picking one of the three assembled outfits for a date with the man whoever’s ensemble is chosen.

The first three series of ‘Paisean Faisean’ were presented by Aoife Ní Thuairisg, and in the fourth by Blathnáid Nic Dhonnacha and Máiread Ni Chuaig. The fifth series sees Blathnáid present alongside Sile Seoige (pictured). The series is directed by Billy Keady, Cathal Watters (Rolla Saor) and Diarmuid Goggins (No Frontiers) and produced by Ralph Christians and Clodagh, the production team behind recent drama project ‘The Guards’.

Already the show’s format has been used by a show in Turkey and Freeman confirmed a production company in Poland also recently optioned it.

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