RTÉ Television and production company Shinawil have confirmed that Peter Kelly a.k.a. Franc will present the first Irish version of international reality hit series Say Yes to the Dress.
The ten part series will be filmed in a new couture section of Vows bridal store based in Blarney Business Park in Cork. Cameras will follow brides through the bridal salon as they try on all the styles, colours and patterns to then face their families and friends in the hope that they will Say Yes to the Dress.
Franc said, "I am so excited to be presenting the Irish version of Say Yes To The Dress. As an international wedding planner I have travelled both home and abroad with my brides to find their perfect dress. I could write a book on the amazing experiences I have shared travelling the globe from Hollywood to Paris, London to New York. I am really looking forward to the journey that I am going to take now with my Irish brides on their quest to find their perfect dress."
Hundreds of brides-to-be applied to take part and over 40 have been selected to feature in the series.
Filming will take place in three blocks across August and September and the show will debut on RTÉ2 later this year.
The format is an Irish spin off from the hugely popular American series. The original show follows the team at Kleinfeld Bridal, the Manhattan-based bridal salon as the team bend over backwards to make each bride's experience unforgettable. Part bridal story, part fashion makeover and part family therapy session, each Say Yes to the Dress episode looks at the personalities and craftsmanship that come into play as the Kleinfeld staff goes to extreme lengths to realize each bride's dreams. Over 250 episodes (15 seasons) have aired on TLC in the States. The series has had spin offs in Atlanta, Canada, the UK and Australia to date.